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Gueliz (Ville Nouvelle)

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Gueliz (Ville Nouvelle)

Gueliz represents the modern, cosmopolitan side of Marrakech, a stark yet fascinating contrast to the ancient Medina. Developed in the early 20th century during the French protectorate, the district was designed by urban planner Henri Prost with wide, tree-lined avenues, large roundabouts, and buildings restricted to three stories, all painted in the city's signature ochre hue. Today, it serves as the commercial and lifestyle hub for the city’s young professionals, expatriates, and modern travelers.

The atmosphere in Gueliz is energetic and decidedly urban. It is the premier destination for contemporary shopping, housing international brands, modern concept stores, and chic Moroccan design boutiques along Avenue Mohammed V. Art enthusiasts will appreciate the neighborhood's numerous contemporary art galleries, including the MACMA (Musée d'Art et de Culture de Marrakech), which showcase modern Moroccan and international talent.

Dining in Gueliz offers a departure from traditional tagines, with a vast selection of international cuisine, French bistros, and sophisticated fusion restaurants. The café culture is thriving, with historic spots like Café de la Renaissance sitting alongside modern coffee houses. When the sun sets, Gueliz comes alive with chic cocktail bars and lounges. Accommodation here consists primarily of modern luxury hotels and boutique apartments, offering amenities like large swimming pools and rooftop terraces. Gueliz is perfect for visitors who want the conveniences of a modern city, easy navigation, and a vibrant nightlife, while still being just a short taxi ride away from the historic center.

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